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Art of the Open Air

Art of the Open Air is a free outdoor exhibition located in the Plaza de Panama, Balboa Park. It features seven modern works from the Museum’s internationally renowned sculpture collection. The exhibition identity was derived from Tony Rosenthal’s Odyssey III. The goal for this project was to include a youthful presence  while keeping the artistic modern look.

Client

San Diego Museum of Art

 

Project type

Identity Design

Promo Collateral

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Art of the Open Air.jpg

The final look of the exhibition identity 

The identity was based on this sculpture

The exhibition identity in the horizontal format

Promotional Card

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